When to Kill Your Startup Idea

When to Kill Your Startup Idea

We all know the story about an idea that someone stuck with for a long time, in its original form, until it eventually worked out. In my experience, however, that’s typically the exception to the rule. When you come up with your big idea, it’s essential to consider it...
Validating Your Startup Idea

Validating Your Startup Idea

How to make great decisions about your product idea My last post covered the challenges of Zero-to-One product development and some high-level ways to deal with them. Today, we’re going to look a little closer at a concept known as validation and how to validate your...