
The Growth Formula Guide
Our Framework for Using Behavior and Sentiment Analysis to Find Product-Market Fit
How can you use this guide?

product marketers
Uncover hidden opportunities
Identify patterns, preferences, and trends within your customer base that can inform strategic decisions and drive growth.

growth marketers
Identify high-quality leads and reduce churn
Segment your user base and identify high-value segments that have the greatest potential for revenue generation.

growth teams
Work together to shape your PLG strategy
The customer analysis techniques in this guide will enable them to discover hidden opportunities and make data-driven decisions to expand revenue and reduce churn.
Additional Resources

User Interviews: 5 Tips to Extract Valuable Customer Insights
In the ever-evolving landscape of PLG (Product-Led Growth) SaaS companies, understanding customer needs and driving product success is paramount. One powerful tool that product marketers have at their disposal is user interviews. These interviews...
User Interviews: 5 Tips to Extract Valuable Customer Insights
In the ever-evolving landscape of PLG (Product-Led Growth) SaaS companies, understanding customer needs and driving product success is paramount. One powerful tool that product marketers have at...